The Pure Power by Rug Doctor, our first bio-based oxy carpet cleaner that is free from the bad stuff that traditional carpet cleaners have and formulated with the cleaning power of Rug Doctor. Pure Power is made with raw materials that come from renewable resources. With 60% Biobased ingredients, as certified by the USDA BioPreferred program, Rug Doctor Pure Power sets the bar for the performance standard for carpet cleaners. It is formulated to be free of dyes, chlorine, phosphates, carcinogens, VOC’s, bleach, alcohol and heavy metals. Pure Power Oxy is scientifically formulated with oxygen activated cleaning boosters to remove deep ground in dirt and stains for a thorough deep clean. Certified Platinum by the Carpet and Rug Institute (CRI) for a clean that will not void your carpet warranty. Formulated to use in ALL deep carpet cleaning machines. Safe to use around kids and pets when used as directed. Free your clean and your conscious with new Pure Power by Rug Doctor. Powerful, Mindfully Blended.